Netflix lets advertisers take their money back after missing viewership targets

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Netflix lets advertisers take their money back after missing viewership targets

Post by Admin » Thu Dec 15, 2022 3:50 pm

For as quickly as Netflix brought its ad-supported tier to market, the streamer’s advertising business is off to a slow start.

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“They can’t deliver. They don’t have enough inventory to deliver. So they’re literally giving the money back,” said one of the agency executives[...] Continue Reading

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