Often disguised as a requirement for providing an "enriched user experience," most smart things keep tabs on us — it's understandable if that freaks you out a bit.
These products take in useful user inputs such as navigation habits, app usage, and device settings to deliver a more catered experience — but it's also definitely used for advertising. This can be seen in how Google just knows what ads will get you on an impulsive shopping spree or YouTube displaying videos at 2 AM that intrigue you the most. For obvious reasons, Amazon is one of those brands that greatly benefit from understanding what interests its users the most.
Learn more: https://www.slashgear.com/1506262/how-to-opt-out-of-personal-data-collection-on-amazon-fire-tv...
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