Streaming Usage Sets All-Time Record in May, Tubi and Roku Hit Highs

Welcome, this is the group to share general streaming TV news and information on streaming TV services, channels and apps.
Post Reply
User avatar
Admin
Site Admin
Posts: 2249
Joined: Wed Jul 03, 2019 6:33 pm

Streaming Usage Sets All-Time Record in May, Tubi and Roku Hit Highs

Post by Admin » Tue Jun 18, 2024 9:26 am

Streaming as a means of TV consumption hit an all-time high in May by accounting for 38.8% of all viewing, Nielsen reported on Tuesday morning.

Image

The previous record for streaming as a share of TV viewing was 38.7%, set in July 2023 (the first month that broadcast and cable combined totaled less than 50%)..

May’s most-watched streaming title was Netflix’s Bridgerton; the first four episodes of Season 3, which dropped on May 16, racked up more than 5.5 billion viewing minutes by month’s end.

Among streaming platforms, YouTube as is typical claimed the largest share of the pie, this month with 9.7%, followed by Netflix’s 7.6%. FAST platforms Tubi (with 1.8%) and The Roku Channel (1.5%) meanwhile hit highs, up 43% and 36% year-over-year.

SEE MORE: https://tvline.com/ratings/streaming-usage-record-may-2024-bridgerton-season-3-1235268306/


Tech Marvels, Streaming Hacks, and More! Check out ChitChat our sister site with a lighter, brighter theme! 🚀 #TechTalks

Post Reply
Privacy | Terms | DMCA