To say people have taken to Roku and connected TV would be like saying fitness fans have taken to Peloton.
It’s obvious that many consumers shifted more of their entertainment time to streaming during lockdown. But what’s next as the world opens up?
Seen any good TV lately? We probably all have, and perhaps one of the biggest beneficiaries of the lockdown lifestyle are streaming platforms such as Roku. The streaming platform this week announced Read more at TheDrum.com
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What’s next for connected TV post-Covid
What’s next for connected TV post-Covid
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